About Leadfusion
Leadfusion helps financial services marketers reach consumers with timely and relevant messages and resources during the window of opportunity presented by a consumer’s realization of need and their fulfillment of it. By basing messaging strategies and the presentation of research tools around triggered consumer events, actions or behavior that indicate a window has opened, programs driven by Leadfusion’s marketing engine produce results that are more than 10-fold higher than traditional mass market approaches.
A Focus on Online Leads
Leadfusion focuses on providing on demand eMarketing solutions to the financial services industry, serving customers in the banking, credit union, consumer finance, insurance, investment and financial media market segments. Over 250 customers use Leadfusion products to improve the online experience for their website visitors and to deliver highly relevant content and messaging solutions to those in market for a financial product or service.
Capture, Cultivate and Convert
Leadfusion products support customer acquisition and cross-selling programs by capturing, cultivating and converting in-market consumers over the course of their buying cycle. Our products also assist financial marketers with new account Onboarding, service activation and retention programs by delivering timely and highly relevant messages to consumers throughout their lifecycle, maximizing lifetime value.
Leadfusion EMAIL helps you reach prospects with timely and relevant email messaging when they are in-market for a financial product or service. By capturing the email addresses of your online leads while they are at your website, Leadfusion EMAIL allows you to re-engage with consumers once they’ve left and to deliver a series of personal, ongoing communications relevant to their interests and qualifications.
Leadfusion EMAIL FULFILLMENT immediately delivers key product or promotional information to consumers upon request. Increase customer satisfaction and minimize obstacles in the path to purchase.
Leadfusion CALCULATORS help entice online leads into your sales process by using real-time profiling and segmentation to qualify and direct in-market consumers through a series of next-steps based on their data inputs and calculations. Leadfusion CALCULATORS can deliver immediate offers to these self-identifying, in-market visitors based on key profile data such as loan amount, income level or geographic location.
Leadfusion is headquartered in San Diego, CA.
