Marketing Solutions

Marketing Solutions Overview

Send the right message at the right time.

If most financial purchases are considered for up to 30 days, what are you doing to keep your offer in front of consumers for the 98% of time they are not visiting your website?

Personal financial decisions are typically made over the course of several days or weeks. During this consideration period, consumers research and investigate offers from several financial institutions. Leadfusion Marketing Solutions provide you with an easy way to stay in front of these in-market consumers with relevant and timely email marketing campaigns.

Leadfusion Marketing Solutions use behavioral or event triggers either from your website, online banking system, data warehouse, call center or retail branch to identify when a consumer is in-market. Once identified, the consumer is re-engaged through a series of ongoing email communications relevant to their interests and needs. All messages supported by Leadfusion Marketing Solutions are consumer initiated, allowing your institution to provide a helpful service that becomes a value-added piece of the overall brand experience.