Fullfillment Email

 

Respond electronically to consumer requests for information.

Fulfillment Email allows your financial institution to provide a helpful service to consumers while keeping your brand and offer top-of-mind. You can use Fulfillment Email to respond to consumer requests for results from their interactions with other Leadfusion products or with any other touch point in your on- or offline environments. Fulfillment Email can be used anywhere delivery of content to the consumer is required.

Sending a useful piece of branded information to the consumer’s inbox with Fulfillment Email provides your institution with a powerful call to action for re-engagement.

 

 

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Features

FEM Integration

Fulfillment Email automates delivery of results from Leadfusion Researching Solutions and Leadfusion Selling Solutions. Fulfillment Email offers the consumer fulfillment of individualized calculator and selling tool results as they use these tools on your website. 

With Fulfillment Email your marketers prepare an individualized email template that includes personal results and any corresponding offers or promotional content. Messages can include a link for consumers to return to a calculator or Guided Selling dialogue restored with their data inputs and can also provide a method for consumers to save alternative scenarios.

General Content Delivery

Fulfillment Email goes beyond delivery of results from other Leadfusion solutions, offering a powerful generalized platform for delivery of any type of content such as: buyer’s guides, educational material, product information, or application forms. Additionally, Fulfillment Email can be used outside of the website experience for messages to consumers following an interaction in a branch, with a call center, or with an online banking system.

Email House Files

Leadfusion Fulfillment Email can serve as the centerpiece for building your email house file. Fulfillment Email provides a convenience to financial consumers while collecting opted-in addresses for future use. Provided a consumer has opted-in to receive additional communications, addresses collected with Fulfillment Email can be sent subsequent materials using other email products in the Leadfusion Marketing Solutions family or with a third party package using Fulfillment Email’s address export capability.

Panel 4

Next Step zones on Premium Financial Tools provide guidance to your visitors and entice them to take immediate action. Next Step zones are dynamically rendered based on the market segment the customer qualifies for and can include any image or any number of calls to action. Next Step zones were designed to direct prospects to:

Review additional information on products or services
Click on an "Apply Now" link for an online application
Initiate a real-time, online chat session with a representative
Take a non-web action like calling to speak with an agent
Research a special promotion of cross-sell opportunity

Next Step zones are essential to jumpstart online sales efforts by inviting in-market leads to enter the sales process.

Panel 5

Next Step zones on Premium Financial Tools provide guidance to your visitors and entice them to take immediate action. Next Step zones are dynamically rendered based on the market segment the customer qualifies for and can include any image or any number of calls to action. Next Step zones were designed to direct prospects to:

Review additional information on products or services
Click on an "Apply Now" link for an online application
Initiate a real-time, online chat session with a representative
Take a non-web action like calling to speak with an agent
Research a special promotion of cross-sell opportunity

Next Step zones are essential to jumpstart online sales efforts by inviting in-market leads to enter the sales process.

Panel 6

Next Step zones on Premium Financial Tools provide guidance to your visitors and entice them to take immediate action. Next Step zones are dynamically rendered based on the market segment the customer qualifies for and can include any image or any number of calls to action. Next Step zones were designed to direct prospects to:

Review additional information on products or services
Click on an "Apply Now" link for an online application
Initiate a real-time, online chat session with a representative
Take a non-web action like calling to speak with an agent
Research a special promotion of cross-sell opportunity

Next Step zones are essential to jumpstart online sales efforts by inviting in-market leads to enter the sales process.