Impact
You will realize a meaningful return on your investment in CUSTOMERfirst. The Leadfusion CUSTOMERfirst platform increases revenue by engaging consumers with the tools and information they need to confidently make financial decisions.
Leadfusion CUSTOMERfirst Solutions Drive Revenue
CUSTOMERfirst solutions give consumers the tools to make informed financial decisions.
Satisfied customers are 16% less likely to switch to a new financial institution.
CUSTOMERfirst provides a platform for consistently addressing all areas of consumers’ financial needs.
Consumers are 14% more likely to buy additional products from institutions that deliver a superior experience.
CUSTOMERfirst solutions build loyalty by offering timely and relevant consumer resources at every life stage.
Satisfied customers are 16% less likely to switch to a new financial institution.
CUSTOMERfirst creates consumer experiences that provide critical financial brand differentiation.
Consumers who are delighted by their experience are 17% more likely to recommend your institution.
Consumer Experience
Business Results
See what customers are saying about Leadfusion
“Leadfusion’s Premium Financial Tools and Premium Email have supported our brand message and have assisted with fulfilling our promise to help members ‘Save Better, Borrow Smarter, and Learn a Lot’. Furthermore, by using Leadfusion’s Premium Email as one of our main sources of communication with our members we have realized significant time and cost efficiencies. With the Leadfusion solution, we have seen 65% of our member base opt-in to exclusively receive communications via email and we are experiencing open rates as high as 40%.”
– Chris Gardner, Marketing Segmentation, Research & Media

”Leadfusion’s solutions align with Fifth Third’s customer needs by promoting an engaging and empowering self-service consumer experience. Leadfusion’s value-added products are helping our customers understand their financial options, which we believe better prepares them for taking next steps in their relationship with Fifth Third. We have found Leadfusion very easy to work with. Their highly professional implementation team helped us get up and running very quickly and continuously worked with us to optimize our use of Leadfusion solutions.”
– Larry McClanahan, Director, Digital Delivery

“We understand that member’s buying processes are evolving and Leadfusion’s Guided Selling platform provides members a unique buying experience and allowed us to quickly enhance our online user experience. The fact that one platform could support multiple lines of business makes the Leadfusion partnership important to our long term growth strategy.”
– Ryan Misasi, Vice President of Sales

Thinking about ROI?
Contact us for an assessment of your current financial experience. We Will show you how Leadfusion can drive revenue for your institution.