• Sideways Bottle of Wine


May 20th, 2022|

The year started off promisingly, with investment pundits predicting that the economic growth seen in 2021 would continue. In an early 2022 message to clients, David Donabedian, Chief Investment Officer of CIBC Private Wealth Management, was optimistic: “we expect solid growth for the year as a whole.” However, rising interest rates, inflation, ongoing health concerns and global conflict have […]

  • Anchor Links Example

Anchors Aweigh

May 20th, 2022|

Let’s face it: visitors to your web site are increasingly impatient. They skim content instead of methodically reading it. If they cannot easily find the information that they are looking for, they will bounce quickly. First impressions matter. According to Contentsquare’s latest Digital Experience Benchmark Report, financial services website visitors in 2021 scroll only 54% of pages, down from […]

Spring4Shell Plagues Industry

April 5th, 2022|

Leadfusion, has been investigating the new security issue now commonly referred to as “Spring4Shell” and more technically referenced as CVE-2022-22963 and CVE-2022-22965.

Leadfusion has completed its preliminary investigation and determined that our products are not impacted by these vulnerabilities. As this is an evolving situation, Leadfusion will be continuing to monitor the Spring4Shell vulnerability. We advise all of our clients […]

  • Branch Net Closings

Branch Closings Accelerate as Customers Fully Embrace Digital

March 10th, 2022|

A few weeks ago, S&P Global Market Intelligence released its updated tally of bank branch counts. The numbers are stunning: US banks closed a record number of branches in 2021, exceeding the previous record pace set in 2020. And, while the physical banking footprint in the US has been steadily declining for years, the large number of net closures […]

  • Cash out Refinance

Year-over-year Increase in Cash-out Refinances Signals Opportunity

March 10th, 2022|

Homeowners used cash-out refinances to take advantage of record levels of home equity according to Black Knight’s December 2021 Originations Market Monitor report. Home prices nationwide and new cash-out refinances were both up an impressive 18% year over year.

For borrowers that have enough equity in their home, a cash-out refinance can help lower their mortgage payment, provide funds for home […]

  • Leadfusion not Subject to Log4j Exploit

Log4j Vulnerability in Calculator Providers

December 15th, 2021|

The Log4j vulnerability has been headline news across the Internet, a veritable 5-alarm fire for security professionals. Discovered late last month by a security researcher at Alibaba Cloud and reported to the Apache Software Foundation, companies are scrambling to understand their exposure and install fixes.

The flaw in Log4j creates a remote code execution vulnerability. This type of vulnerability allows […]

  • Illustration of custom rate in calculator

Integrating Rates with Premium Financial Tools

December 1st, 2021|

Personalization is now a competitive necessity in the highly commoditized, digital-first retail banking industry. While our Guided Selling® tools offer a full product data model with sophisticated personalization options, our Premium Financial Tools also benefit from the advanced personalization capabilities of CUSTOMERfirst®

Our clients […]

  • Digital Channel Banking

Delivering a Great Customer Experience in a Digital-First World

December 1st, 2021|

Twenty months ago, in the blink of an eye, the world of financial services changed. And, as the current health crisis has continued, consumer habits and behavior have also permanently changed. With clients reinventing how to best engage customers, our conversations and work across the industry has coalesced around one, central question: how do we continue to deliver great customer […]

  • Ladder

Platformification? Embedded Banking? Banking as a Service?

September 14th, 2021|

There’s been much written in the financial press in the past few years about platformification (an open banking platform that allows producers and consumers to connect, interact, and exchange value), and embedded banking or banking-as-a-service (where customers can obtain a financial product or service from a company that has nothing to do with finance, such as a store or […]

  • Flexible Display Configuration

Tailored Financial Experiences for Different Touch Points

September 10th, 2021|

Did you know that the same Leadfusion solution is quickly configured for a wide variety of touch points? A comprehensive tool may be best suited for customer engagement further down the funnel and closer to the point of conversion, while working directly with a banker, or perhaps limited to larger screens. Similarly, more reductive or even minimalist versions of the […]